As the exceptional growth of the Middle East Tourism sector continues, the number of tourist arrivals to the region is forecast to increase at an annual rate of over 7% in the coming years, reaching roughly 70 million tourists by 2020.

With less than 2% of all budget hotels in the GCC run by professional international operators, IHG determined that the budget-lodging segment in the Middle East was an underserved market that was primed for development.

Through a partnership with IHG and its  Holiday Inn Express® hotel brand, Ishraq will offer exceptional return on investment as it seizes this opportunity to provide this unique hotel offering to business travelers and holidaymakers in the GCC and beyond. Holiday Inn Express® offers budget conscious travelers and families quality they can count on and great value for money.